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B.A. in Communications Arts, concentration in Convergent Media, Minor in Marketing

University of the Incarnate Word, San Antonio, Texas

Coursework focused on Services Marketing, Consumer Behavior studies, Writing for the Media, Video & Audio Production, Marketing, and International Marketing.

Dean’s List (Spring 2016-Fall 2018)

GPA: 3.63


Digital Marketer


San Antonio, Texas

  • Write and refine digital strategies and tactics to help clients realize their marketing goals and surpass them using strategic placement of organic and paid content

  • Collaborate with brands to extract and identify unique value propositions/attributes and establish communication cadence on a variety of digital media including social media and digital advertising platforms

  • Negotiate digital advertising budgets and strategically allocate digital marketing dollars to measure and optimize CPC, CPA, CPL, ROI, and ROAS

Marketing Coordinator


San Antonio, Texas

  • Create marketing plans in collaboration with clients tailored specifically for their business needs

  • Guide clients through the ad creation process and implement a marketing plan to meet their business advertising goals

  • Review ad performance with the client to understand how to optimize each ad to achieve a return on investment


Marketing Consultant/Brand Manager

The Kidney Bean

San Antonio, Texas

  • Design and execute branding strategy for social media marketing

  • Develop logo design and branding style guide for use in future marketing


  • Assist with social media marketing, as well as created the website for SEO and

    marketing purposes


Digital Marketing and Production/Design Skills

  • Advanced experience with SEM (SEO and PPC), WordPress, Analytics, Social Media Marketing, E-Mail Marketing, Digital Advertising Tools

  • Intermediate to advanced proficiency in most Adobe Software programs, including Adobe Premiere, Audition, InDesign and Illustrator

  • Experience with DSLRs (Canon 6D, T5i, T3i), and video production equipment

  • Highly experienced with content creation for various social media channels including: Twitter, Facebook, LinkedIn, TikTok, and Pinterest

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